1 min read
Why digital CRM (dCRM) is more than just technology
Although CRM is still a software project in many companies, it has been about much more than that...
Posts about
Digitalisation
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Why Performance Management Is the Key to Successful TransformAtion
Performance management is the bridge between vision and reality, evaluating the value and...
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Why looking at the big picture is key to success or failure in CRM
Companies often think of CRM on a small scale. They fine-tune campaigns, enhance touchpoints, and...