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We cover leadership topics & the digital transformation. Explore the depths of the digital transformation & discover business opportunities.

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Digitalisation

1 min read

Why digital CRM (dCRM) is more than just technology

Although CRM is still a software project in many companies, it has been about much more than that...

1 min read

Why Performance Management Is the Key to Successful TransformAtion

Performance management is the bridge between vision and reality, evaluating the value and...

1 min read

Why looking at the big picture is key to success or failure in CRM

Companies often think of CRM on a small scale. They fine-tune campaigns, enhance touchpoints, and...