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Market Research

12 min read

How digital is the construction industry in the DACH region?

The construction industry was hit by the pandemic just like every other industry. Although sales...

6 min read

Spotlight Poland: Digital growth meets reluctant businesses

In the Digital Economy and Society Index, Poland ranks low. But this wouldn't be the Spotlight...

5 min read

eCommerce stats: Don't lose your customers at the checkout

Two out of three online customers "abandon" their digital shopping carts. Often enough, payment...

4 min read

Spotlight Serbia: ICT export champion needs local economy to digitize

Serbia might be one of the countries that are easily to dismiss on a global scale but don't be...

6 min read

Location matters: Data centers in a globalized world

In January, Austria deemed Google Analytics not suitable for GDPR-standards since the tech giant...

7 min read

Loyalty Programs: Create value with experiences, data & AI

Customer loyalty is one of the key success factors for any company that aims for longevity. From...

4 min read

Spotlight Switzerland: Digital front runner with industry gaps

According to the Global Innovation Index 2021, Switzerland tops every other country with the number...

5 min read

Study: What's the perfect business meeting?

In the last couple of months, we have asked our social media followers about their daily...

5 min read

Do you track your customers' share of wallet?

When it comes to B2B and B2C success, it's often important to create a loyal customer base. But...